Demographics and Psychographics
KEY SHOPPER GROUPS
Trade Area Residents: 37%
Tourists: 24%
900 NORTH MICHIGAN SHOPS' SHOPPER PROFILE
Average Age: 40
29% Age 25-34, 25% Age 35-44
Average Household Income: $137,988
PATRONAGE PATTERNS
Frequency: 2.8 visits per month
Average Expenditure: $144.05
The most productive shopper is 25-34 years old, has an average expenditure of $155, visits 3.2 times per month and has a low walkout rate of 21%.
900 North Michigan Shops' Shopper is a young, single, well-educated professional.
900 North Michigan Shops draws the most affluent residents of the Trade Area. Shoppers with incomes of $100,000+ comprise of 72% of the Trade Area Shopper and contribute 79% of all center sales.
Tourists account for 24% of the shoppers at 900 and spend an average of $161 per visit. There are over 13,000 hotel rooms within a one half mile of the center.
Source: Urban Retail Properties, LLC
©2008 Alexander Babbage. All Rights Reserved.